How To Build A Simple Lead Generation System [To Sell Digital Marketing Services]

What is the process of lead generation? How do you generate leads? Do you have a lead generation plan? Or a lead generation campaign?

In this video I break down a simple 5 step system we use in our agency for online lead generation, I provide a walk through of an example in the dental niche so you can see how to apply it to your lead generation process.

There are plenty of lead generation techniques and tactics but as with anything marketing related you should start with a marketing strategy.

Once you are clear on your ideal buyer, create content that speaks to to their pain points, frustrations, fears, etc…

Offer a content upgrade or lead magnet to convert them from traffic to leads.

Us the thank you page to add a video sales letter as a way of continuing the conversation and go through what you are sending them in the lad magnet, offer a done for you service as a tripwire or irressistable offer. (High value, low cost, Risk Reversal)

Use the tripwire as an audition to WOW them, get them to know like and trust you, and ultimately earn the right to discuss if your core high value service is a good fit for them and their business.

This is how we build out our lead generation system and the 5th step or 1st step depending on how you look at it is TRAFFIC.. there are only 3 types, FREE, Paid, and Joint Venture..

Sent targeted traffic to the content and watch as people move through your lead generation system.

How To Build A Simple Lead Generation System [To Sell Digital Marketing Services] was originally published on Adrenaline Digital Marketing

Published by adrenalinedigitalmarketing

Hi, I'm Stephen Brown. I am the person behind the scenes here at Adrenaline Digital Marketing. In case you're wondering where the Adrenaline part came from, that's my user name on the Warrior Forum where I got my start in marketing. I've adopted that for my "Pen Name" if you will. I have been involved in Internet marketing for around 9 years now, first as an affiliate marketer. I make a living by doing Custom WordPress Development for local businesses plus an occasional IM client. At iDevelop WP, I sell WordPress plugins I've created for myself that many find very useful for marketing. Resale rights products have always been a good source of extra income for me. These days I sell resale rights products from my site at along with an offer on Warrior+ every now and then. I started this blog to share some of the experience and knowledge that I've gained over the years during my marketing journey. The content you will find here is a result of many lessons learned the hard way. Hopefully I can save you some time, effort and pain on your journey.

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