What is DIRECT DIGITAL MARKETING? What does DIRECT DIGITAL MARKETING mean?

Direct digital marketing is marketing through an email address, a web browser or a mobile phone number. Traditional direct marketing was achieved using a customer’s postal address.

Traditional marketing communications are divided into two primary types: direct marketing and mass marketing. Direct marketing is a marketing method that uses such things as a consumer’s postal address to send addressable communications to a target audience. Direct marketing campaigns feature calls-to-action that allow marketers to track and measure responses from consumers. The personalization and targeting capabilities of direct marketing have proven effective.

Mass marketing is a greget marketing method that broadcasts a message to a large audience. The marketing message is not addressable, and is not easily tracked and measured.

1. Online marketing is a marketing method that uses Internet tools such as email, search engine optimization and banner ads to send marketing messages to consumers.
2. Mobile marketing is a marketing method that allows marketers to send marketing messages to consumers through the technologies found on a consumer’s mobile device. Consumers opt in to receive messages.
3. Email marketing is a marketing method that uses email to send a marketing message to a targeted audience.

A benefit of direct digital marketing is that it helps combine captured online behavioral data with enterprise customer data, and thus, provides the marketer with unique opportunities for message targeting and segmentation that are not available with traditional marketing.

What is DIRECT DIGITAL MARKETING? What does DIRECT DIGITAL MARKETING mean? was originally published on Adrenaline Digital Marketing

Published by adrenalinedigitalmarketing

Hi, I'm Stephen Brown. I am the person behind the scenes here at Adrenaline Digital Marketing. In case you're wondering where the Adrenaline part came from, that's my user name on the Warrior Forum where I got my start in marketing. I've adopted that for my "Pen Name" if you will. I have been involved in Internet marketing for around 9 years now, first as an affiliate marketer. I make a living by doing Custom WordPress Development for local businesses plus an occasional IM client. At iDevelop WP, https://idevelopwp.com I sell WordPress plugins I've created for myself that many find very useful for marketing. Resale rights products have always been a good source of extra income for me. These days I sell resale rights products from my site at https://resalerights4sale.com/sales along with an offer on Warrior+ every now and then. I started this blog to share some of the experience and knowledge that I've gained over the years during my marketing journey. The content you will find here is a result of many lessons learned the hard way. Hopefully I can save you some time, effort and pain on your journey.

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