Did you know that 68% of companies report struggling with lead generation, blaming marketing for not providing enough quality leads? Marketing says they are providing qualified leads but your outside sales team disagrees.
In this 30 minute webinar, we provide tips and best practices (including trends, metrics and more) to align marketing and sales teams around a strategy utilizing sales development representatives that will bridge the lead qualification gap.
Are you starting a digital marketing career and wondering which specialty to focus in? How do you position yourself to find a high salary marketing job, and what digital marketing jobs pay the most? In this video, Eric Siu shares his favorite jobs in marketing and discusses the top marketing skills that will guarantee a high salary in marketing. You’ll learn how to get a job in marketing, the most in demand marketing skills, and the different marketing specialties out there. Choosing a specialty might make the difference in being able to find high paying positions or having trouble finding opportunities. Setting your 2020 marketing career goals off to a great start can be a game changer in the years to come. Marketing, SEO and paid advertising careers are here to stay, so getting yourself some expertise can set you up for success.
If This Then That (also know as IFTTT) is a way to easily automate tasks in your life. It can be automatically saving photos that you’re tagged in on Facebook to Dropbox, a security alert if your family members calls for emergency services, or even if you want your coffee pot to automatically turn on when you wake up in the morning. IFTT’s customizations are practically endless. In this class which was recorded with a live audience will show you how to create automated tasks, offer advice on what gadgets you might want to think about purchasing in order to make that happen, and of course we’ll share with you our favorite IFTT recipes.
00:00:00 – How To Rapidly Create A Video Sales Letter 00:00:12 – First things first … 00:00:36 – What is a Video Sales Letter? 00:00:50 – Hollywood Production? 00:01:07 – You don’t need all that …
In this video you’re going to discover how you can use video sales letters to get more buyers of your products, you’ll lean what a video sales letter actually is and I’m going to show you how to create one in minutes.
So first, a bit of background. A lot of folks get confused about what a Video Sales Letter is, and I want to clarify this because it’s important, and you really need to understand this because it when you implement a Video Sales Letter, your understanding of it will actually affect how many sales you make, i.e money in your pocket.
When a lot of folks hear the term Video Sales Letter, they think of a traditional sales letter web page with a video at the top, or maybe just a page with nothing else on screen except a video.
Now, when you think about the actual video in one of these, a lot of folks assume that what makes a great video sales letter is some 30 minute, heavily edited onslaught of video footage and multi media that has almost hollywood production quality.
Those videos are great, but they’re not videos sales letters in the true sense, and more importantly, those videos are incredibly expensive and time consuming to produce.
A real Video Sales Letter is actually nothing more than a pre-written script, that’s simultaneously being narrated and shown on screen at the same time, exactly like this video.
Now I know what you’re probably thinking, why on earth would a video that essentially looks basic and ugly …
result in more sales than the big hollywood mega-production format?
Well the answer lies with a very well known marketer called Ryan Deiss, who actually popularised the term video sales letter
and more importantly, has tested this format against other video formats to see what works the best.
Ryan found this format works the best, because although it lacks visual appeal, it’s essentially …
attacking two of your senses – eyes and ears – with the same message, making it very hard to ignore.
To use this format, you’ve really got to have a very, very polished, well written script and an engaging audio narration …
otherwise your viewers will turn off in droves. But if your message is concise, relevant and valuable, this format can really work.
So the next question is, how do you produce a video sales letter? Well, let me show you how this video has been made right now …
What Is Retargeting? Remarketing On Facebook, Instagram, YouTube, and Google
So what exactly is retargeting (also known as remarketing)? Well if you’ve got a small business, are an entrepreneur, or a marketer of any kinda than retargeting/remarketing is one of the most powerful tools available to you.
Why? Well for starters it’s an incredibly cost-effective way to increase trust, built authority, and provide more value. But it gets even better… and this is what this video is all about.
Whether we’re talking about Facebook, Instagram, YouTube, or Google, retargeting/remarketing is a great way to grow your business in the most cost-effective way possible and build more trust through frequency and continuing to show up again, and again, and again in front of your ideal target market and perfect customer. Omnipresence for the win!
Adrenaline Digital Marketing 